ERECTION DURING OLYMPIC MEDAL CEREMONY!

This is might be the funny aspect of the ongoing London Olympic 2012 resulting from the outfits of Olympians especially that of the male participants.

He may have won an Olympic medal, but this red-faced rower will go down in history for sporting some serious wood.

Henrik Rummel, 24, won the bronze medal in the coxless four events on Saturday along with his three American teammates.

But at the medal ceremony, it appeared that something else wished to stand up and celebrate with the Americans, as what looked like an erection bulged out of Rummel's incredibly tight shorts.

While such a thing may have gone largely unnoticed in an Olympiad packed with events, submissions to websites like Reddit and YouTube won't let Rummel forget it. A post on Reddit, entitled 'One US rower was particularly excited by his bronze medal' has collected nearly 1,000 comments.

One of them is from the rower in question, who wholeheartedly denied that he had an erection during the medal ceremony. Posting as Rummelator, Rummel posted: 'This is me and I swear it's not erect! I don't know why it ended up in that position but there you go.'

The U.S. crew of Rummel, Glenn Ochal, Charles Cole and Scott Gault was America's first medal in the event since the Barcelona Games in 1992.

Great Britain successfully defended its Olympic rowing title at Dorney Lake on Saturday. Australia, which finished a half-length behind, took silver.